Artist Statement

       Dominic Cockrell is a recent graduate from the University of Nebraska at Omaha. His body of work is made up of digital design, illustration and some artistic expression pieces. Dominic’s primary focus lies in sports design and branding, where he’s always been passionate about logos, uniforms, and merchandise. This passion was born from playing video games like EA’s NCAA football and Madden, where he’d scroll through hundreds of logos and uniforms throughout his formative years.

Designers like Jeremy Nelson and Matthew Wolff have been an inspiration to Dominic. Their work as freelancers and collaborators on big name projects have modeled what kind of quality a professional designer brings to the table. Dominic himself has worked extensively with various entities at the University of Nebraska at Omaha such as the UNO bookstore, the Department of Spirit and Tradition, Baxter Arena, and UNO Athletics. In his three years with the UNO athletics department, Dominic has made three anniversary logos, earned a part time position with Baxter Arena, and has continued building his portfolio.

       As a former athlete Dominic believes in competition amongst designers, it’s a healthy way to test abilities and find inspiration through others work. But regardless of an individuals talent, design is a team sport, a collaboration that builds to a final result. The moment a client’s eyes light up is when you know your work was worthwhile, their satisfaction is your satisfaction, this motto has been modeled in Dominic’s work time and time again. His intention, be it freelance or part of a team, has always been to bring high quality work to the clientele, work that can proudly represent them as a team, group, and organization.

-DC